구글트렌드를 이용한 감염병 관심 동향 2004-2017년
Trends of Infectious Diseases with Google Trends, 2004-2017
김채봉(고려대학교); 황성완(백석예술대학교)
14권 1호, 39~46쪽
초록
Since 2000, South Korea has had seven cases of infectious diseases. The study used Google Trends to analyze public interest in infectious diseases. The Google Trend data was set up from January 2004 to July 2017. We selected keywords related to 5 infectious diseases(H1N1, Ebola-virus, H7N9, MERS-CoV, ZIKA-virus) and suggested trends and distribution in Korea and around the world. We found two results. The first, the worldwide pattern of infectious disease search (peak) and Korea's pattern (peak) were the same. The second, since the end of the epidemic, the world and Korea have seen a sharp drop in interest in the epidemic. We found that in the case of MERS-CoV or 2019-nCoV, we need to value social safety and maker sustainable preparations. Building trust with the people is also important in times of crisis and require communication strategies between the media and the government.
Abstract
Since 2000, South Korea has had seven cases of infectious diseases. The study used Google Trends to analyze public interest in infectious diseases. The Google Trend data was set up from January 2004 to July 2017. We selected keywords related to 5 infectious diseases(H1N1, Ebola-virus, H7N9, MERS-CoV, ZIKA-virus) and suggested trends and distribution in Korea and around the world. We found two results. The first, the worldwide pattern of infectious disease search (peak) and Korea's pattern (peak) were the same. The second, since the end of the epidemic, the world and Korea have seen a sharp drop in interest in the epidemic. We found that in the case of MERS-CoV or 2019-nCoV, we need to value social safety and maker sustainable preparations. Building trust with the people is also important in times of crisis and require communication strategies between the media and the government.
- 발행기관:
- 경영연구원
- 분류:
- 의료경영