MUJI 디자인의 생태미학과 융합적 특성에 관한 연구

Now, as the meaning of production and consumption in design changes, the role of the designer becomes more important. Besides how to stimulate consumption desire, they also need to consider ecological ethical issues. In particular, due to the severity of environmental problems such as the greenhouse and smog effect, These problems encourage designers to think about ecological aesthetics, especially in the field of design. Therefore, as an approach of design methodology, the reinterpretation of ecology-centered design and the aesthetic design method of symbiosis with nature are becoming the focus. However, from the perspective of Eastern philosophy, especially from the perspective of Zen thought, ecological aesthetics is not regarded as a brand-new point of view, thus it is necessary to refer to the wisdom of ancient ecological philosophy. In the process of Japanese development, a unique aesthetic consciousness of WABI·SABI has been formed, which has deeply influenced Japanese culture, art, and especially design field. If WABI·SABI is connected to Zen thought, it is also connected to ecological aesthetics. Recently, MUJI's designs have come under the spotlight for the ecological beauty they exude. Therefore, this study focuses on MUJI design, which reflects Zen thought and ecological aesthetics, and proposes five ecological aesthetic characteristics emerging from MUJI design: First, integration of design and natural environment, Second, bionic color design, Third, recycling of materials, Fourth, sustainability of commodity life cycle design, Fifth, ecological reflection. This study is different from the western science-centered design thinking. It is hoped that the design thinking with the ecological aesthetic tendency of eastern philosophy can become a reference to solve the problems of ecological design in the future, and enhance the spiritual value of sociality in design.