취업준비생이 지각한 환대기업의 ESG 경영 유용성이 입사 선호도에 미치는 영향: ESG 경영 수용 태도의 조절 효과

The objective of this study is to examine the effect of ESG management usefulness of hospitality company perceived by job seekers on employment preference and the moderating effect of ESG management acceptance attitude. Data were collected from job seeking students attending university in Seoul, and the final valid 276 samples were put into the empirical analysis on the basis of judgment sampling. Hierarchical regression analysis, Chow’s T and F test were adopted for hypothesis verification. Based on the findings of this study, major conclusions and implications are as follows. First, among the factors of ESG management usefulness perceived by job seekers, E(environment) and S(society) had a significantly positive effect on company employment preference, and G(governance) did not. It means that the higher the perception of the usefulness of E(environment) and S(society) management activities, the higher the company employment preference. Second, it was reported that the higher perception of ESG management acceptance attitude, the higher the effect of ESG usefulness on company employment preferences. It implies that ESG acceptance attitude plays a role as a significant moderating variable in the influential relationship between ESG management usefulness and company employment preference. The contribution of this study is that it provided useful empirical information to hospitality company manager and university education program staff for establishing ESG management education programs and policies that are helpful for job seekers majoring hotel and tourism management.