케이팝 산업에서의 지속가능 디자인 서비스 사례 연구

The concept of sustainability applies to various industries and design fields, providing a criterion for consumers to make the right choices in terms of production, consumption, use, and disposal. Since the 2010s, the K-pop industry, which has experienced rapid growth and is now globally loved, has been garnering attention and research as a key area of interest in sustainability. However, most research focuses on success factors or policy proposals in the K-pop industry. Therefore, this study aimed to explore the actual sustainability of the K-pop industry by analyzing literature and case studies to categorize the products/services from the perspective of the current K-pop production process, classify them as environmentally friendly sustainable types. As a result, the products/services accessible to actual consumers from the perspective of the K-pop production process were divided into 'albums', 'music', 'Merchandise', and 'performances'. These categories could be applied to SDGs as types such as 'utilization of renewable energy', 'utilization of natural resources', and 'reduction of waste'. Through this, it was found that the main products/services of the current K-pop industry are presented to consumers as environmentally friendly sustainable designs that have a positive impact on the environment and pursue various forms of eco-friendly designs. The significance of this study lies in going beyond the limitations of focusing only on future-oriented policies in the existing K-pop sustainability research. It explores the actual elements of sustainability and design application that are practiced according to the current situation within the K-pop industry, and classifying and exploring their types.