의사결정 스타일과 창업의도간의 관계 연구

Numerous studies, based on the entrepreneurship and starting business, have insisted research efforts to explain how starting business intention and personal attributes. More specifically, prior literature has focused only on investigating the relationships that the capability or attribute owned by a entrepreneur have effects in starting business. However, since these works examined mainly innovative decision making style and managerial opportunism, the relation various styles of decision making(avoidant, dependent, intuitive, rational, spontaneous) with starting business intention was not executed by emprical analysis. To overcome previous limitations, this study attempts to examine the relations among various styles of decision making, information searching, opportunity recognition and starting business intention. Particularly, the relations between five different types of decision making styles and starting business intention, mediating effects of two distinct activities such as information searching and opportunity recognition, were empirically examined via multi-regression and path analysis by RStudio using empirical data was collected from 270. The results show that avoidant, dependent, intuitive decision making style is positively related to opportunity recognition, while rational and spontaneous decision making style in not. It also suggests that two different style such as intuitive and spontaneous of decision making is positively related to information searching perspective, while avoidant, rational and dependent style is not. It also suggests that information searching and opportunity recognition have a statistically significant effect on starting business intention. Consequently, this study helps expand the practical understandings on the relations among decision making styles and starting business intention in explaining the pre-entrepreneur preparing process.