AI 시대 디지털 관련 서비스 무역의 활성화 방안에 관한 연구

This study aims to proactively respond to the rapidly changing landscape of global services trade due to advancements in digital technology and to explore strategies to revitalize service industry exports, focusing on industries with high potential for export market expansion, to secure new growth engines for our economy. In the global economy, trade in services has emerged as a crucial economic activity, its share steadily increasing and its influence on economic development across countries becoming increasingly significant. Amidst the volatility and uncertainty of international markets, the role of services trade has become increasingly important. However, the instability of the global trade environment, including rising trade protectionism, economic sanctions, and the global public health crisis, continues to challenge the stability of national trade and test the resilience of export capabilities. As digital technologies become increasingly entrenched in various sectors of the international economy and trade, innovation factors such as knowledge and talent are moving at an accelerated pace, and industrial division of labor modes and patterns are constantly adjusting and changing, significantly impacting regional innovation. Digital services trade, a new form of trade dependent on digital technology, is breaking down barriers to services trade and significantly impacting the international transfer of knowledge and the global division of labor. Furthermore, digital services trade is bound to have a significant impact on regional technological innovation. With the launch of the WTO system, the service market is gradually opening up, and international competition is becoming more widespread. As existing FTAs are actively progressing, securing international competitiveness in service trade is becoming a very important aspect of the national economy. Therefore, in order to actively respond to changes in the international trade environment, it is necessary to recognize the importance of service trade and examine in more detail the strategy to revitalize our country’s service trade.