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학술논문중소기업연구2010.09 발행KCI 피인용 41

환경 불확실성, 조직여유, 가부장주의가 조직 앙트라프러뉴십과 기업성과에 미치는 영향

The Effects of Environmental Uncertainty, Organizational Slack, and Paternalism on Corporate Entrepreneurship and Firm Performance : An Empirical Study of SMEs in Korea

장수덕(한남대학교); 강태헌(한남대학교)

32권 3호, 65~87쪽

초록

본 연구의 기본적 목적은 우리나라 중소기업을 대상으로 조직 앙트라프러뉴십(corporate entrepreneurship)의 활성화에 영향을 미칠 수 있는 요인이 무엇이며 조직 앙트라프러뉴십이 기업성과에 실제 어떤 영향을 미칠 수 있는지, 그리고 그것이 어떠한 과정을 통해 기업성과에 긍정적인 영향을 미치게 되는지를 검증하는 것이다. 본 연구의 목적을 달성하기 위해 연구자들은 우리나라 중소기업 140개 사를 대상으로 설문조사를 실시하고 이를 분석했다. 그 결과, 중소기업에 있어서 조직 앙트라프러뉴십과 관련된 활동은 환경의 불확실성이 높거나 내부적 여유자원에 영향을 받는 것으로 나타났다. 따라서 환경의 불확실성을 높게 지각하거나 내부적으로 자원적 여유가 있는 기업일수록 앙트라프러뉴십을 추구하는데 있어서 적극적인 것으로 파악되었다. 조직 앙트라프러뉴십 활동은 그 자체로서 기업성과에 유의한 긍정적 영향을 미치는 것으로 나타났으며 또한 환경의 불확실성과 조직여유가 기업성과에 미치는 영향에 있어서 이를 매개하는 역할을 수행하는 것으로 나타났다. 한편, 중소기업의 특성상 가부장주의(paternalism)와 같은 기업문화가 그 자체로서 기업성과에 유의한 영향을 미치는 것으로 나타났다. 나아가 본 연구는 조직 앙트라프러뉴십이 기업성과에 미치는 영향에 있어서 가부장주의와의 상호작용을 통해서도 유의한 긍정적 영향이 있는 것을 발견했다. 본 연구의 이러한 결과는 중소기업에 있어서도 조직 앙트라프러뉴십이 기업성과에 중요한 영향을 미칠 수 있음을 시사하는 것이다. 또한 환경의 불확실성이나 조직자원의 여유가 중소기업의 성과에 영향을 미침에 있어서 조직 앙트라프러뉴십이 중요한 매개적 역할을 할 수 있음을 시사하는 것이다. 아울러 앙트라프러뉴십과 가부장주의와 같은 조직문화가 그 자체로도 기업성과에 중요한 영향을 미치지만 서로 상호작용을 통해서 기업성과에 더욱 크게 기여할 수 있는 부분이 있는 것으로 나타났다. 본 연구의 이러한 결과는 환경의 불확실성이나 조직여유가 기업성과에 영향을 미침에 있어서 조직 앙트라프러뉴십이 기여할 수 있는 부분이 많다는 것을 시사하는 것이기도 하다. 또한 조직 앙트라프러뉴십이 기업성과에 영향을 미치는 과정에 있어서 구성원들과의 친밀한 관계를 통한 갈등과 저항의 조정이 매우 중요할 수 있음을 제시하는 것이기도 하다.

Abstract

The purpose of this study is to explore the effects of influencing factors on corporate entrepreneurship and to examine how their activities affect small and medium-sized enterprise’s (hereafter SMEs) performance. It also examines the mediating effect of corporate entrepreneurship on firms’ performance. In this study, we examine further that stronger corporate entrepreneurship activities will be especially valuable for firms’ performance with a high level of emotional bonds between a CEO and their employees. Basically, firm-level entrepreneurship, corporate entrepreneurship, includes internal venturing and organizational renewal activities within large or established firms, going beyond the behavioral or psychological dimensions such as innovation, risk-taking, and pro-activeness of entrepreneurs. Thus, many previous researchers have had much interest in fostering corporate entrepreneurship in a large, diversified firm. However, corporate entrepreneurship is also important in small and medium-sized organizations, where aggressive entrepreneurship activities are very much required to keep an organization in tune with its competitive setting. However, many studies of corporate entrepreneurship in Korea are not considered to have measured all aspects of firm-level entrepreneurship. In this study, we will assess firm-level entrepreneurship’s relationship with a firm’s performance, focusing on the concept defined by Zahra (1991) covering corporate entrepreneurship, that is, intrapreneuring, and strategic renewal activities conducted at the firm level. Corporate entrepreneurship activities of SMEs in Korea have been increasing interest in recent years, although they are somewhat limited, compared to large companies. Therefore, we raise the following three questions in this study: First, what precedents have an effect on corporate entrepreneurship of SMEs? Second, can corporate entrepreneurship of SMEs have a positive effect on firm performance? Third, how does corporate entrepreneurship have a positive effect on firm performance? More specifically, this study aims to find answers to the above three questions. First of all, we turn to the external environment condition and organizational slack as factors likely to affect corporate entrepreneurship of SMEs. The perceived environmental uncertainty of SMEs may cause them to realize the need of innovation and change. Thus, the more serious such uncertainty is, the more likely the company may become committed to entrepreneurship activities. Given the nature of SMEs, however, lack of organizational resources may pose a serious threat when it is necessary to drive corporate entrepreneurship activities extensively. Entrepreneurial pursuits generally require considerable resources and considerable time, effort, and money must be invested. The higher the assessed level of organizational slack resources, in turn, the greater the economic incentive for the firm to invest in innovation, venturing, and strategic renewal activities. In this respect, environmental uncertainty and organizational slack are expected to have a positive effect on corporate entrepreneurship of SMEs. As a result, we set two hypotheses as below: Hypothesis 1 : Perceived uncertainty of environment has a positive effect on corporate entrepreneurship. Hypothesis 2 : Organizational slack has a positive effect on corporate entrepreneurship. Many studies on corporate entrepreneurship have reported that corporate entrepreneurship had a positive effect on firm performance in various ways. For example, corporate entrepreneurship was found to have a significant effect on corporate innovation performance, financial performances, and competitive performance. However, most of these studies were limited to large or established firms, so we are not sure if we will have the same results from a study on SMEs. Accordingly, we hypothesize as follows: Hypothesis 3 : Corporate entrepreneurship will has a positive effect on firm performance of SMEs. Previous studies have shown that the uncertainty of the environment and organization slack also had a significant effect on firm performance, which implies that environmental characteristics themselves may have a significant effect on firm performance and that organizational slack will directly lead to better firm performance. We assume that corporate entrepreneurship can help the effect of environmental uncertainty and organizational slack on firm performance. Therefore, we hypothesize: Hypothesis 4 :Corporate entrepreneurship will mediate the positive impact of perceived environmental uncertainty on firm's performance. Hypothesis 5 :Corporate entrepreneurship will mediate the positive impact of organizational slack on firm's performance. How corporate entrepreneurship has a significant effect on firm performance is not known well . Sometimes varied corporate entrepreneurship activities may cause worry about their status or resistance against changes among employees in SMEs. Thus, excessive corporate entrepreneurship activities sometimes may affect firm performance adversely. In this study, we suggest that paternalism-manager's affective cares to employee-plays a pivotal role in the relationship between corporate entrepreneurship and firm performance. In particular, manager's affective cares to employees like paternalism can be an important thing within Korean SMEs to reduce resistance among employees and boost their participation. As a result, we set the final hypothesis as follows: Hypothesis 6 : The relationship between corporate entrepreneurship and firm performance are is moderated by social capital-affective cares to employees. Specifically, higher levels of paternalism will enhance the positive relationships of the corporate entrepreneurship. To test these hypotheses, we selected 150 SMEs and sent questionnaires to the CEOs. A total of 145 CEOs answered the questionnaires and returned them to us. Out of the 145 questionnaires, 5 were rejected because they were not filled out completely, and the remaining 140 were used for the final analysis. In addition, to secure reliability, we chose 30 of these firms sent questionnaires to ask other executives in those firms. The age of the companies ranged from less than 10 years old to 30 years or older. When it came to the size, a majority of them had 50 to 100 employees. Finally, as far as the industry they belong to was concerned, general manufacturers ranked first (45.7%) followed by bio-medical, IT, and semiconductor industry in that order. A regression analysis to test the hypotheses revealed that perceived environmental uncertainty and organization slack had a significant positive effect on corporate entrepreneurship, confirming both Hypotheses 1 and 2. Furthermore, the uncertainty of the environment and organization slack had a significant positive effect on firm performance. Corporate entrepreneurship itself was found to have a significant effect on firm performance, and the uncertainty of the environment and organization slack served as a significant mediating variable to the effect on firm performance, also confirming Hypotheses 3, 4, and 5. Finally, in relation to the effect of corporate entrepreneurship on firm performance, social capital appeared to have a significant mediating effect. We found that while having a significant effect on firm performance as it is, social capital had a significant positive effect on firm performance by interacting with corporate entrepreneurship. The result supports Hypothesis 6. The study showed that among SMEs in Korea, corporate entrepreneurship activities were influenced by the uncertainty of the environment and organizational slack. In addition, the uncertainty of the environment and organizational slack appeared likely to have a significant direct effect on firm performance, while being more likely to have an indirect effect on firm performance via corporate entrepreneurship activities. While corporate entrepreneurship or social capital itself was found to have a significant positive effect on firm performance, we found that corporate entrepreneurship had a greater effect through its interaction with social capital, in relation to its effect on firm performance. These findings from this study imply that the effect of corporate entrepreneurship of SMEs on firm performance is important. We also suggest that considering that while uncertainty of the environment and organization slack had an effect on firm performance, corporate entrepreneurship may play an important role. Furthermore, both corporate entrepreneurship and social capital had an important effect on firm performance and worked better sometimes by interacting with each other. These results indicate that corporate entrepreneurship activities can make a greater contribution to firm performance by means of participation and coordination of employees. Nevertheless, these findings have a limit to generalize, because the study focused on SMEs in Korea, where a traditional patriarchal culture has been strong, and where affective cares of employers for employees can help reduce conflict and resistance in relation to corporate entrepreneurship activities. Therefore, we are not certain that the same result will be obtained from a study focusing on SMEs in other countries. Therefore, further studies of this kind are considered necessary focusing on SMEs in various countries.

발행기관:
한국중소기업학회
분류:
경영학

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환경 불확실성, 조직여유, 가부장주의가 조직 앙트라프러뉴십과 기업성과에 미치는 영향 | 중소기업연구 2010 | AskLaw | 애스크로 AI