호텔정보기술 혁신요소가 전자상거래 확산, 경영성과에 미치는 영향
Impacts of IT Innovation Factors of the Hotel upon E-commerce Diffusion, Management Performance
장현종(백석대학교); 정웅용(세종사이버대학교 경영학부 외식창업프랜차이즈학과); 신철호(인하공업전문대학); 최복수(인하공업전문대학)
10권 10호, 389~397쪽
초록
This study is to find out influences of IT innovations factors on e-commerce diffusion, management performance. To research and analyze, from August 15th to September 15th in 2009, the questionary distributed 150 working employees at Purchasing Team & Finance Team in five star hotel in Seoul Metropolitan Area, then used for data analysis 135. The results come up with; Firstly, the factors of Information Techonology impacted on e-commerce diffusion & management performance. Secondly, e-commerce diffusion within company only had effect on management performance. The implication of this study is that if IT innovation factors were improved, hotels would have competitive achievement.
Abstract
This study is to find out influences of IT innovations factors on e-commerce diffusion, management performance. To research and analyze, from August 15th to September 15th in 2009, the questionary distributed 150 working employees at Purchasing Team & Finance Team in five star hotel in Seoul Metropolitan Area, then used for data analysis 135. The results come up with; Firstly, the factors of Information Techonology impacted on e-commerce diffusion & management performance. Secondly, e-commerce diffusion within company only had effect on management performance. The implication of this study is that if IT innovation factors were improved, hotels would have competitive achievement.
- 발행기관:
- 한국콘텐츠학회
- 분류:
- 학제간연구