미국부동산 개발투자전략 수립을 위한 탐색적 연구

1. CONTENTS (1) RESEARCH OBJECTIVES The purpose of this research is to establish the systematic strategy for domestic company to do successfully the real estate development and investment in U.S.A. (2) RESEARCH METHOD The principal research method is a case study. More specifically two cases of condominium development and investment were analyzed. Furthermore, six kinds of real estate development and investment strategies (ownership structure strategy, financial criteria structure, site strategy, feasibility strategy, product strategy, unique challenge strategy) were used as a case study framework. (3) RESEARCH FINDINGS Two condominium cases showed that they were in accord with the six kinds of real estate development and investment strategies by Zuckerman very well. By this, this research suggested the contents of real estate development and investment strategies in U.S.A. 2. RESULTS Two successful condominium development and investment cases in U.S.A. and research results by applying six strategies of Zuckerman will be helpful to many domestic companies practically and also be meaningful academically.