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학술논문관광경영연구2012.03 발행KCI 피인용 17

지역사회자본, 축제파트너십과 축제거버넌스 관계 연구 - 안동국제탈춤페스티벌을 중심으로 -

A Study on the Relationship between Community Social Capital, Festival Partnership and Festival Governance - Focusing the Andong Mask Dance Festival -

허성란(남서울대학교); 노경희(경기대학교)

16권 1호, 197~221쪽

초록

The purpose of this study is to propose the importance of local festival governance which would be the driving force of successful festival development by equal horizontal relationship formation through smooth information sharing and cooperation of public and private sectors. first, it showed that local society trust and norm among the regional society capital factors did not influence significantly in the relation between regional society capital and festival partnership. second, it implied that shaping the harmonious partnership constructed desirable governance which could maintain horizontal equal relationship between public and private sectors in the relationship of festival partnership and festival governance. In conclusion, enlargement of regional social capital is requested for essential factor, but it imply that regional social capital has to be constructed in the trust and norm by interaction not in the short term shaping. This study would contribute to propose positive direction of festivals, as the united effort of all the regional society including public and private sectors would necessary for operation of desirable local festival governance.

Abstract

The purpose of this study is to propose the importance of local festival governance which would be the driving force of successful festival development by equal horizontal relationship formation through smooth information sharing and cooperation of public and private sectors. first, it showed that local society trust and norm among the regional society capital factors did not influence significantly in the relation between regional society capital and festival partnership. second, it implied that shaping the harmonious partnership constructed desirable governance which could maintain horizontal equal relationship between public and private sectors in the relationship of festival partnership and festival governance. In conclusion, enlargement of regional social capital is requested for essential factor, but it imply that regional social capital has to be constructed in the trust and norm by interaction not in the short term shaping. This study would contribute to propose positive direction of festivals, as the united effort of all the regional society including public and private sectors would necessary for operation of desirable local festival governance.

발행기관:
관광경영학회
DOI:
http://dx.doi.org/
분류:
관광사업/레져사업

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