부동산중개업자의 일반중개계약 만족도 제고방안에 관한 연구
A Study on Methods to Improve Satisfaction with the Open Listing Agreement of Real Estate Brokerage
서진형(경인여자대학교)
50호, 123~135쪽
초록
1. CONTENTS (1) RESEARCH OBJECTIVES This study derived the factors impacting satisfaction with the open listing agreement through empirical analysis. (2) RESEARCH METHODS Regression analysis with the four factors “reliability,” “safety,” “openness,” and “timeliness,” factors that influence satisfaction with the open listing agreement, as variables and satisfaction as the dependent variable showed that reliability, safety and openness had a statistically significant influence. (3) RESEARCH FINDINGS Improving real estate agent satisfaction with the open listing agreement requires that reliability, safety and openness be improved. 2. RESULTS (1) It must me made mandatory for listing contracts to be in document form with clear records of the details and conditions of the deal. This will make clear the liabilities of the broker and client, reducing disputes. (2) Brokers must be guaranteed payment for sales. This will encourage more aggressive opening of properties up for sale, including disclosure of detailed information on properties, and will improve the transparency of transactions. For this purpose, it must be made mandatory that the brokerage charge be clearly stated in the open listing agreement. (3) The broker must be given the right to inspect the property up for sale for defects ahead of time. This will strengthen the responsibilities of the broker, and prevent disputes, contributing to transaction safety. For this purpose, it should be made possible to record the legal and physical defects in the open listing agreement of properties up for sale.
Abstract
1. CONTENTS (1) RESEARCH OBJECTIVES This study derived the factors impacting satisfaction with the open listing agreement through empirical analysis. (2) RESEARCH METHODS Regression analysis with the four factors “reliability,” “safety,” “openness,” and “timeliness,” factors that influence satisfaction with the open listing agreement, as variables and satisfaction as the dependent variable showed that reliability, safety and openness had a statistically significant influence. (3) RESEARCH FINDINGS Improving real estate agent satisfaction with the open listing agreement requires that reliability, safety and openness be improved. 2. RESULTS (1) It must me made mandatory for listing contracts to be in document form with clear records of the details and conditions of the deal. This will make clear the liabilities of the broker and client, reducing disputes. (2) Brokers must be guaranteed payment for sales. This will encourage more aggressive opening of properties up for sale, including disclosure of detailed information on properties, and will improve the transparency of transactions. For this purpose, it must be made mandatory that the brokerage charge be clearly stated in the open listing agreement. (3) The broker must be given the right to inspect the property up for sale for defects ahead of time. This will strengthen the responsibilities of the broker, and prevent disputes, contributing to transaction safety. For this purpose, it should be made possible to record the legal and physical defects in the open listing agreement of properties up for sale.
- 발행기관:
- 한국부동산학회
- DOI:
- http://dx.doi.org/
- 분류:
- 국제/지역개발