외식프랜차이즈기업의 조직문화, 임파워먼트, 조직시민행동 및 서비스품질간의 구조적관계

Food Service Franchise company's organizational culture, organizational citizenship behavior, and empowerment, and quality of service by identifying the present study was to provide useful information and suggestions for Restaurant Franchise company's competitiveness. Restaurant Franchise companies to deploy a total of 300 data from 15 January 2013 until 10 February 2013. Using SPSS 18.0 and AMOS 18.0 and 279, and conducted a factor analysis to verify the reliability and covariance structure analysis was performed in order to test the research hypotheses presented. First, a summary of the verification results test hypotheses about the relationship between organizational culture and empowerment of the relationship between empowerment and impact of organizational culture and factors from the covariance structure model analysis look at the individual cultural meaning / competence, self-determinism, significant I've found that does not affect or influence was significantly affecting the analysis. Second, the relationship between organizational culture and service quality and type for the individual culture / gender convinced castle significant influence. Third, citizenship and sportsmanship does not significantly affect the relationship between organizational culture and organizational citizenship behavior in the individual culture, I've found that is significantly affecting altruism / conscience, sexuality. Fourth, as a means of empowerment in relation to the performance competencies of organizational citizenship behavior altruism and conscience gender empowerment and organizational citizenship behavior does not significantly affect the analysis was Fifth, empowerment, and quality of service in relation to significant empowerment meaning of the performance capabilities of the type of quality service and assurance, reliability, and responsiveness does not impact was analyzed. Influence the analysis was that significant influence tangibles confident sexuality.