외식기업의 사회적 책임활동이 조직신뢰와 조직성과에 미치는 영향

This study tried to examine social responsibility activities of foodservice corporations have positive influence onorganizational performance through what mechanism, based on awareness of the importance of social activities ofenterprises. So, by verifying what influence the personal perception of an employee about the corporate socialresponsibility of food service corporations has on organizational trust and performance, implications of importantmeanings in the improvement of competition and management performance of food service enterprises are intendedto be proposed. For empirical analysis, targeting 270 employees of five-star hotels and food service enterprises in Seouland Gyeonggi-province that participate in corporate social responsibility, the investigation was conducted. If the resultsof this study are summarized, they are like the next. First, at the result of verifying relations between the corporate socialresponsibility and organizational trust of food service companies, among factors of the corporate social Responsibility,it was shown that activities of “economic responsibility, legal/ethical responsibility, and philosophic responsibilityinfluenced positively on organizational trust. Second, at the result of verifying effect that trust in organizations ofemployees has on organizational performance, it was represented that the higher was trust in organizations, the higherwas organizational performance. Third, at the result of verifying relations between the corporate social responsibilityand organizational performance of food service companies, among factors of the corporate social responsibility, it waspresented that the higher was perception degree on activity practice of economic responsibility, legal/ethicalresponsibility, and philosophic responsibility the higher was organizational Performance. These results can make usknow that corporate social responsibility of food service companies are factors to enhance reliability of companies andinfluence positively on the performance of organizations. Therefore, food service enterprises need PR and informationprovision in the level of the companies in order to make their employees perceive the implementation of the socialresponsibility activities of their companies. This study has the limit in generalizing the study results because the surveyinvestigation was processed aiming at food service companies conducting corporate social responsibility which arelocated in Seoul and Gyeonggi-province due to temporal and spatial restriction. In measuring achievement of companies,achievement evaluation on financial results was not realized. Hence, in future studies, it is necessary that the studiesshould be implemented from enlarging the specimen numbers. It is judged that objective measurement studies onorganizational performance should be processed.