이슈리더십 3차원과 리더십유효성의 관계에 있어 리더집단전형성의 조절효과 검증 - 시나리오를 통한 실험 -

The main purpose of the study is to clarify a leadership perception mechanismfrom a scenario experiment at the esthesiological point of view in which leadershipeffectiveness is argued to be significantly affected by how followers perceivepresence and behavior of their leader(s). First, we ask how three dimensions ofissue leadership (issue creation, issue involving, and issue implementation) arerelated to leadership effectiveness; experimentally, how leader’s cognitive interactionis related to leadership evaluation of the followers. Second, based upon theunderstanding of the relationship between issue leadership and leadership effectiveness,we ask how significantly leader group prototypicality influences the relationship. In order to proceed the experiment, we first divide each of three dimensions ofissue leadership by two cases (e.g. ‘Yes’ or ‘No’) and then generate 8 scenarios bysimple combination of all three dimensions. The scenario experiment is done with340 white collar workers each of whom works for one of the 7 largest Koreanconglomerates. It turns out that three dimensions of issue leadership positively affect leadershipeffectiveness. For the controlling effects of leader group prototypicality, it isexperimentally proven to positively affect issue creation and issue implementation. In other words, as the level of respondents’ perception over leader group prototypicalitygets higher, leader’s behavior of issue creation and issue implementationbecomes more strongly related to leadership effectiveness. Finally, we discuss future research agenda after reviewing theoretical andpractical implications of our experimental results.