미디어 현상학적 관점의 디자인 고찰

Vilem Flusser believed that a digital code (technical image) would become the mainstream in the future, and a modern society would evolve into a post-historical and post-structural network society, escaping from the letter-centered linear thinking. As he insisted, media have extended through digital technology, and truth in the digital era became inter-subjective. In term of orientation, therefore, design during in the digital age differs from design during the period of industrialization. Therefore, the theorist argued that both art and technology should be considered regarding design, and existential reflection has to be added to design value and ethics. According to his contention, three designs of Human-Computer Interaction (HCI) should be created based on existential reflection on human. In addition, the meaning of ‘usability,’ the purpose of the HCI, should also be analyzed based on a deep insight on human nature. If ‘usability’ cannot get out of dogma in the age of industrialization in which convenience and efficiency are concentrated, media can make a mistake which goes beyond human itself. Therefore, it is needed to have a design standpoint with which multi-dimensional thinking and future insights can be developed. After all, design with ‘pioneering thoughts for existential human’ could eventually have the genuine value of usability.