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학술논문의료경영학연구2015.06 발행KCI 피인용 1

한방의료기관의 해외진출 유형연구

Overseas entry-type Research of the oriental medical institutions

유태규(남서울대학교); 김진수(남서울대학교)

9권 2호, 1~8쪽

초록

This study of the Oriental medical institutions focused group interviews and case studies through offshoring strategy is willing to offer. Oriental medical institutions should be assessed awareness about offshoring. This allows for the Oriental medical institution the domestic implicationsto about Overseas entry. This study uses questions structured throughout Focus Group Interview. The contents of the Oriental medical institutions overseas entry into the direction through case analysis, the reconstructed old interview of the Oriental medical institutions overseas. How this enables overseas are five domestic Oriental medical institution being prepared. In conclusion, this study of the Oriental medical institutions overseas entry into the type normally has a three-level, there are five specific types of shoes as a strategy to advance it back. Things Proposed by this research is practical of a Oriental medical institutions give them concrete implications for overseas market's offering.

Abstract

This study of the Oriental medical institutions focused group interviews and case studies through offshoring strategy is willing to offer. Oriental medical institutions should be assessed awareness about offshoring. This allows for the Oriental medical institution the domestic implicationsto about Overseas entry. This study uses questions structured throughout Focus Group Interview. The contents of the Oriental medical institutions overseas entry into the direction through case analysis, the reconstructed old interview of the Oriental medical institutions overseas. How this enables overseas are five domestic Oriental medical institution being prepared. In conclusion, this study of the Oriental medical institutions overseas entry into the type normally has a three-level, there are five specific types of shoes as a strategy to advance it back. Things Proposed by this research is practical of a Oriental medical institutions give them concrete implications for overseas market's offering.

발행기관:
경영연구원
DOI:
http://dx.doi.org/10.18014/hsmr.2015.9.2.1
분류:
의료경영

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한방의료기관의 해외진출 유형연구 | 의료경영학연구 2015 | AskLaw | 애스크로 AI