배달앱서비스 이용자보호 방안

Recently, food delivery services through the application in mobile is very popular, thus Baedal App Service is emerging as a type of transaction for electronic commerce. Baedal App Service is a kind of service that users find a caterer's shop, oder foods, and pay money for food. While Baedal App Service is coming into wide use for all ages on the base of easy oder of foods and mobile payment service, a damage of consumer has already happened, because of uncertainty of legal state of Baedal App Service Provider and deficiency of information to consumers, and authenticity of advertisement. Therefore, While Baedal App Service is possible for misuse of trade status to caterer's shop and users as the market share and sales increase, there is a problem for consumer protection and safety of transaction because of no legal regulation. The protection of Baedal App Service User matters how the legal state of Baedal App Service Provider is regarded. If Baedal App Service Provider is regarded as mail-oder intermediary, it is difficult to protect consumers because it is nor proper legal liability as mail-oder intermediary. On the other hand, if Baedal App Service Provider is regarded as the mail-oder distributor in the point of consumer protection, Service Provider is burdened heavy liability in spite of no getting legal status as the parties to a transaction. Therefore, it needs to examine whether Baedal App Service Provider has a status as the mail-oder distributor in relation to the protection of Baedal App Service User. This paper is going to analyze the current state and the transaction structure of Baedal App Service, and examine the characteristics and legal problems of Baedal App Service. Especially, this paper is trying to find a solution of the legal problem in relation to uncertainty of legal state of Baedal App Service Provider and deficiency of information to consumers, and authenticity of advertisement.