사회부문 관리의 정부 책임성과 행정학계의 CSR 연구 당위성 분석

Public Administrationists have neglected in researching Corporate Social Responsibility(CSR) issues, whereas business administrationists have been actively participated in CSR researching. This study analyzes and proposes why and how of CSR research from public administration’s perspective, particularly from the point of public interest. Proposed research strategies finds those: i) from government regulatory policy perspective, ii) new governance theory perspective, and iii) applied research tools from business administration’s practice, and/or comparative and critical perspectives. With tendency of expanding social sector in governance era in comparison with private and public sectors at present and future, the scope and contents of public administration research should be able to cope with this changing research needs. The study also implies the changing environments of CSR from both perspectives for private and public interest balanced to let maximized societal interest as a whole encourage public administrationists to be more actively involved in CSR research activities.