MTS 서비스품질이 증권회사의 경영성과에 미치는 영향

The objectives of this study are identify the factors that affect the quality of MTS services, to determine the effects of these service quality factors on securities firms. A total of 251 questionnaires were used for the relationship between MTS services quality and business performance in securities firms. Frequency analysis, reliability analysis, validity analysis, correlations analysis, multiple regression analysis were used. After analyzing the effects of the factors affecting the quality of MTS services on business performance in securities firms. The results are as follows： First, The Five factors, i.e., tangibles, reliability, responsiveness, empathy and assurance represent statistically marginal significance in explaining the relationship between MTS service quality factors and business performance in securities firms. Second, The Four factors, i.e., tangibles, responsiveness, empathy and assurance represent statistically marginal significance in explaining the relationship between MTS service quality factors and business performance in securities firms. Securities firms should consider this result in order to increase business performance.