애스크로AIPublic Preview
← 학술논문 검색
학술논문관광산업연구2015.11 발행KCI 피인용 4

외식창업자의 창업성공 요인이 창업성공 및 창업권유에 미치는 영향

The Effect of a Restaurant Founder’s Success Factors on Successful Business and Suggestion of Commencement

신충섭(상명대학교); 황규삼(상명대학교); 김혜숙(상명대학교)

9권 2호, 129~152쪽

초록

This research analyzes the effect of a restaurant founder’s success factors on successful business and suggestion of commencement. The purpose of this report is to suggest entrepreneur’s business establishing strategies and implications based on the result. The analysis of the collected are the following: First of all, by using a multiple regression analysis on how a restaurant’s success factors influence the success of commencement, four variables have been identified to be related to the success. They are goal directedness, activeness, risk-taking tendency, and confidence and study directivity. As a result, rest of the variables - empowerment, usage of technology, teamwork and other factors - have been omitted. Second, a multiple regression analysis is used to find out the impact on suggestion of commencement, and confidence, research directedness, risk-taking tendency, usage of information, empowerment, object directedness and other factors are found out to be related while other variables - assertiveness and teamwork - have been disregarded. Third, a simple regression analysis is used to find out the effect of success of commencement on suggestion of it. As a result, the variable which has an impact on the suggestion was turned out to be the factors of success of commencement itself.

Abstract

This research analyzes the effect of a restaurant founder’s success factors on successful business and suggestion of commencement. The purpose of this report is to suggest entrepreneur’s business establishing strategies and implications based on the result. The analysis of the collected are the following: First of all, by using a multiple regression analysis on how a restaurant’s success factors influence the success of commencement, four variables have been identified to be related to the success. They are goal directedness, activeness, risk-taking tendency, and confidence and study directivity. As a result, rest of the variables - empowerment, usage of technology, teamwork and other factors - have been omitted. Second, a multiple regression analysis is used to find out the impact on suggestion of commencement, and confidence, research directedness, risk-taking tendency, usage of information, empowerment, object directedness and other factors are found out to be related while other variables - assertiveness and teamwork - have been disregarded. Third, a simple regression analysis is used to find out the effect of success of commencement on suggestion of it. As a result, the variable which has an impact on the suggestion was turned out to be the factors of success of commencement itself.

발행기관:
관광산업연구소
분류:
관광마케팅/상품

AI 법률 상담

이 논문의 주제에 대해 더 알고 싶으신가요?

460만+ 법률 자료에서 관련 판례·법령·해석례를 찾아 답변합니다

AI 상담 시작
외식창업자의 창업성공 요인이 창업성공 및 창업권유에 미치는 영향 | 관광산업연구 2015 | AskLaw | 애스크로 AI