기술 전도사(Technology Evangelist)를 활용한 중소기업의 기술사업화 활성화 프로세스

Although SME’s successful commercialization of technologies is identified as being critical to Creative Economy, there has been a severe gap between development of promising technologies and their successful penetration into targeted markets because of SME’s lack of information on potential markets, commercialization policies and expert networks. To fill the gap, we propose a way of utilizing technology evangelists along with detailed steps based on network database analysis and visual presentation and present a case in point illustrating the commercialization via technology evangelists in detail.