The Difference of Corporate Social Responsibility (CSR) Reporting Standards - Chinese Standard versus Global Standard-

Corporate Social Responsibility (CSR) is a more and more important issue in China. Lots of Chinese firms, mostly State Owned Enterprises (SOEs) more comply with local CSR standards under government-led CSR initiatives rather than global standards. Chinese government has emphasized the ‘Chinese Characteristics’ for CSR practice, and it still take a strong leadership in making CSR standards, applying and assessing them. As a result there exist some differences between Chinese standard and global standard, so this study tried to access them by analyzing the CASS(Chinese Academy of Social Science) CSR 3.0 and GRI (Global Reporting Initiative) G4. Most of all, the CASS CSR 3.0 can hardly be free from the government influence because the CASS is a national institute being controlled by State Council of China. Major arguments resulted from such differences can be organized into three points; who should evaluate CSR report, how evaluate it, and what is the reason for the evaluation. Also this study examined the SR reporting conditions of Chinese ICT firms and global ICT firms in order to access which standard is more selected in practice. As a result, GRI guidelines turned out to be more used rather than CASS CSR 3.0.