색동 이미지를 응용한 넥타이 디자인 연구

Saekdong is one of the most typical decorative elements used to represent the traditional Korean cultural image. Its vibrant and colorful aesthetic is imbued with the talismanic meaning of praying for happiness. In the form of repeated stripes in a few simple color combinations, saekdong presents a harmonious amalgamation of splendid color matches. Since the saekdong color palette is a time-honored token of traditional Korean beauty and imagery, redesigning it with modern sensibilities will be of great significance. This study aims to apply the saekdong motif in designing neckties, the essential item used to complete formal male attire, as a way to incorporate elements of Korean traditional costumes into modern and unique Korean designs. The research method used was a thorough analysis of saekdong’s aesthetic qualities based on a theoretical investigation through literature reviews. The analysis was then followed by design simulations of neckties derived from the saekdong motif and the production of actual prototypes. In this study, we formalized our saekdong -inspired images and applied them in necktie designs. These designs were simulated using Adobe Photoshop before producing seven prototypes made from polyester using transfer dyeing techniques. As part of efforts to examine ways to maintain the identity of Korean traditional culture and to express it with modern sensibilities, this study aspires to suggest necktie designs that are distinct and that highlight Korean images by integrating the saekdong motif into these designs. In this study, we strived to suggest design alternatives that represent traditional imagery but still commercially viable. Saekdong stripes and images were applied in dividing the surface, and we tried to ensure the maximum expression of the traditional saekdong image. Saekdong is one of the core design elements evocative of Korean culture. It is our hope that this study inspires the design of other fashion items based on saekdong, thereby providing opportunities to recreate the aesthetic value of Korea’s traditional cultural elements.