소재부품기업의 기업가지향성이 제품혁신에 미치는 영향: 지적자본의 매개효과 중심으로

The study aims to uncover the relationship between entrepreneurial orientation, intellectual capital, and product innovation performance of material component companies. It also attempts to identify the effects of intellectual capital of material component companies and to identify the differences with general companies. For the empirical analysis, 1,284 material component companies in Korea were surveyed and 258 valid data were collected and analyzed. The results confirm that entrepreneurial orientation positively affects both the relationship of intellectual capital, human capital and structural capital, and positively influences product innovation. In addition, although the human capital and structural capital of intellectual capital have a positive effect on product innovation, the relationship capital does not have a significant effect on product innovation, thus confirming the difference between general company and material component company. This result is significant in that the intellectual capital raises the necessity of the study considering the characteristics of the industry because there is influence difference between the constituent factors according to the characteristics of the industry. It is also significant that the intellectual capital required to improve the product innovation performance of the material component companies is clearly presented.