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학술논문관광경영연구2018.07 발행KCI 피인용 11

관광제약요인과 관광만족의 영향관계 연구

A Study on the Effect Relationship between Tourism Constraints and Tourism Satisfaction

장미리(동방문화대학원대학교)

22권 4호, 635~653쪽

초록

The purpose of this study is to examine the types of tourism constraints, being perceived by potential tourists prior to a tourism decision making, the causal relationship between these constraints and a tourism satisfaction, demographical characteristics of segmented groups by economic constraints, and satisfaction differences by them. A total of 262 usable samples were collected having experienced a tourism. Exploratory factor analysis, multiple regression analysis were performed to achieve the research aims. An empirical analysis shows the results as follows. Firstly, by EFA, 6 tourism constraint dimensions were identified such as destination environment, internal, destination fears, economic environment, business, and tourism information. Secondly, there were demographic characteristics and differences between tourist destinations, sex, marriage, age, and income. Thirdly, as a results of multiple regression analysis, it has been shown that destination environment, internal, and economic environment affect the definition of tourism satisfaction, while the restriction on tourism information has a negative effect on the tourism satisfaction.

Abstract

The purpose of this study is to examine the types of tourism constraints, being perceived by potential tourists prior to a tourism decision making, the causal relationship between these constraints and a tourism satisfaction, demographical characteristics of segmented groups by economic constraints, and satisfaction differences by them. A total of 262 usable samples were collected having experienced a tourism. Exploratory factor analysis, multiple regression analysis were performed to achieve the research aims. An empirical analysis shows the results as follows. Firstly, by EFA, 6 tourism constraint dimensions were identified such as destination environment, internal, destination fears, economic environment, business, and tourism information. Secondly, there were demographic characteristics and differences between tourist destinations, sex, marriage, age, and income. Thirdly, as a results of multiple regression analysis, it has been shown that destination environment, internal, and economic environment affect the definition of tourism satisfaction, while the restriction on tourism information has a negative effect on the tourism satisfaction.

발행기관:
관광경영학회
DOI:
http://dx.doi.org/10.18604/tmro.2018.22.4.28
분류:
관광사업/레져사업

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