바(Bar)종사원의 직무스트레스가 이직의도에 미치는 영향 : 고용안정성의 조절효과를 중심으로

In order to achieve its management goals in the service industry, the promotion of sales through customer satisfaction and the attraction of customer revisits to hotels and restaurants have become an important concern. This is why the role and importance of employees who serve customers directly is increasing and human resource management for providing stable services and improving the quality of services must also be an important factor in achieving positive business performance (Lee & Han 2015). The purpose of this study is to provide useful implications for efficient personnel management for bar owners and managers. A total of 250 questionnaires were distributed to bar employees working at hotel bars, western style bars, and classic style bars in downtown Seoul from August 6th to 25th in 2018. A total of 230 questionnaires (92.0%) were used for analysis excluding fourteen surveys with unreliable responses and missing values. Based on the collected data, frequency, exploratory factor, reliability, multiple regression and hierarchical regression analysis were conducted by using the SPSS 22.0 statistic program. The study findings are as follows; job stress and turnover intention had a significantly positive effect in hypothesis 1. The turnover intention on the moderating effects of employment stability showed the moderating effects of physical stress were rejected, but the moderating effects on psychological stress were adopted in hypothesis 2. Accordingly, management efforts should be required to reduce the psychological stress of employees and the resulting turnover by enhancing employment stability.