사회적 프랜차이징의 활성화 방안에 대한 연구

The purpose of the research was to identify the characteristics of social franchising of Korean social economic organizations by analyzing the phenomenon of social franchising in Korean society and to study on the revitalization of social franchising based on the survey of experts with expertise in social economic organizations. In this study, the policy direction to revitalize social franchising of social economic organizations was suggested, firstly, the necessity of social franchising and the need to enhance accurate recognition. In carrying out social franchising, accurate conceptualization of the spread of social values is necessary, and the policy direction accordingly should also focus on spreading social values. Second, institutional support for the revitalization of social franchising will have to provide greater job creation and social services through administrative and financial support. Third, a cooperative sharing system should be established for the revitalization of social franchising. It is necessary to establish a cooperative system in the form of an association involving academics, research institutes, local governments, governments, and social investors by seeking ways to systematically support the procedures, methods and financial support required for social franchising. Since there are no research results on social value creation through social franchising of social economic organizations in Korea, the government policy data related to social economy, and social economy experts were presented with strategies to promote social franchising. There is a limit to generalizing the results of this study with a study that has not been verified statistically. However, I hope that this study will be used as basic data on social franchising that can boost social economy in the future and spread true social values in this society, so that further developmental studies will follow.