문화관광산업 사회적 특성이 창업의도에 미치는 영향에 관한 연구

This study tried to examine the factors that afect the entrepreneurial intentions in the field of culture and tourism industry. Through this, it was atempted to present strategic implications for start-up plans to prospective entrepreneurs in the cultural tourism industry. As a result of the study, the folowing implications were drawn. First, prospective entrepreneurs in the field of culture and tourism industry ned to analyze the start-up items they want to start and systematicaly design a start-up plan based on market research. Also, by analyzing various start-up cases, it is necesary to secure various prior experiences of failure and suces. Second, prospective entrepreneurs in the field of culture and tourism industry wil ned to increase their interest in starting a busines by completing various entrepreneurship education conducted by more diverse instiutions and schols than now, and they wil have to increase the sense of achievement and wilpower that can apear in education. In aditon, by making eforts to create human relationships through various entrepreneurship education, eforts should be made to show the utilzation of human networks and information sharing when starting a busines. Lastly, prospective entrepreneurs in the field of culture and tourism industry should visit startup-related instiutions and receive education and advice from experts in order to acquire various information. In aditon, eforts should be made to provide more diverse start-up suport by obtaining information on start-ups implemented by the state.