A study on Creativity based on Parametric Design

In the 4th Industrial Revolution, the rapid development of computer technology has become the driving power to change the design process. Meantime, after the spread of personal computers, starting with IBM and Macintosh, programming languages and hardware rapidly developed, algorithms and applications became specialized, and the purpose of using computers became very diverse(Na, S., 2021). For architecture, parametric design has become an increasingly popular approach resulting in the emergence of a global architectural style, known as “Parametricism”. In this context, the purpose of the study aims at revealing that parametric design is an effective tool to generate computational creativity that enhances human creativity to help designers to explore more design possibilities. As methods of this research, previous researches and literature are collected and comparatively analyzed, the general analysis result is as below. Firstly, the basis for discussion was the new trend as “Parametricism” in modern architecture. Prior researches on the parametric design and parametric modeling were analyzed, as were generative design and generative modeling. The differences between them are discussed. Two cases conducted by Gensler and ZHA are introduced to explain the realistic practices of parametric design. Then drive the conclusion that parametric design and “computational creativity” become the mainstream of future design. Secondly, based on the two characters of parametric design, combined with creative thinking put forward insight into “computational creativity”. Finally, the study makes some points for designers: parametric design not only help to solve the problem of massive repetitiveness and rapid change in the design process, but also generates computational creativity which plays an active contributor to design process. Parametric design will become the mainstream in the future.