지각된 기업의 사회적 책임(PCSR)이 주관적 웰빙에 미치는 영향: 조직 동일시와 도덕적 정체성을 매개변수로

With the improvement of the material level, the employees of companies do not only pay attention to the level of wages, but rather focus on the happiness of work, the quality of life, and the psychological well-being. Currently, research on corporate social responsibility is generally approached from both macroscopic and institutional aspects, so empirical studies are lacking in microscopic aspects. Therefore, there is a need to empirically identify whether corporate social responsibility perceived by employees affects subjective well-being and through which mediating mechanism other than social responsibility perceives subjective well-being. Based on the social identity theory, this study establishes a research model that sets corporate social responsibility, organizational identification, and moral identity perceived by employees as antecedent variables of subjective well-being and uses organizational support as a moderating variable. The conclusions drawn through this study are that first, corporate social responsibility perceived by the right to work has a significant positive (+) effect on subjective well-being, and second, organizational identification is the relationship between perceived corporate social responsibility and subjective well-being. Third, moral identity plays a partial mediating role in perceived corporate social responsibility and subjective well-being, and fourth, organizational support is positive in the relationship between employees' perceived corporate social responsibility and organizational time. showed a regulatory role.