자율 주행 전기 자동차의 조형 디자인 변화 요인 연구 -자율 주행 시스템 활용에 의한 전면부 디자인 변화를 중심으로-

This study is about the establishment of factors that should be considered when constructing the formative design of the front design of a vehicle where various sensors such as radar, cameras, and lighting devices are concentrated and placed by the use of autonomous driving systems among the formative design changes of autonomous vehicles. It started out of necessity. In addition, as electrification powertrains spread from internal combustion engine powertrains and major driving devices change, it is necessary to change the method of using existing modeling design elements. For the design of the front part of the self-driving car, the main elements such as headlights, grills, bumpers and emblems were considered. It is necessary to change the functional utilization of elements such as the grille placed on the front of the vehicle due to the arrangement of sensors for determining the driving situation of the autonomous driving system and the use of the electrified powertrain, and a smaller physical size by converging more functions. Since it is evolving in a direction that can be installed with a model, the factors that affect the change of formative design were considered. In addition, the key elements to be developed to establish the formative design identity of the manufacturer and improve the design satisfaction of users were defined. This study analyzed the differences in the way in which the design elements of the front part of autonomous driving electric vehicles are interpreted to realize the design identity of each vehicle manufacturer. Through this, insight into the limiting factors and factors to be considered in the development of modeling enables the derivation of modeling design development methods that meet the development direction of each vehicle manufacturer.