창업자의 심리적 특성이 기회인식·기회실행에 미치는 영향에 대한 사례연구

Recently, public research institutes and universities inspire entrepreneurship and turn research outcomes into new business values are being activated. While many studies have investigated the factors that promote the vitalization of technology-based start-ups, studies on the factors influencing opportunity recognition and opportunity exploitation in the early stage of start-ups are lacking. This study aims to analyze the effect of the psychological characteristics of founder for start-up on entrepreneurial opportunity recognition and exploitation. Five technology based startups that were established in a special R&D zone to directly commercialize the technology of a public research institute were analyzed. Case study shows that the opportunity recognition of founder is affected by personal characteristics, but not by alertness. In addition, it was found that psychological factors such as aspects of personality and motives, core self-evaluation, and cognitive properties of the founder as factors of opportunity execution have more influence than non-psychological factors. It means the entrepreneurship of founder is more important than anything else for a company in its early stages.