3C(connected, comprehensive, creative) 세상 :복잡 사회와 인간

This study provides answers to the question of how companies can survive in a highly competitive and complex society by focusing on the human beings who are the fundamental part of a company. Specifically, this study explored (1) ways to protect employee safety and human rights for traditional companies and (2) ways to promote intrinsic motivation for gig workers for platform companies. Based on the case and literature reviews, we draw the following conclusions. First, to protect the safety and human rights of employees, (1) the chief executive officer should have a philosophy on safety and human rights, (2) based on the philosophy, safety and human rights training should be provided to all employees, (3) continuous improvement of safety and human rights respect should be made based on the training contents, and (4) these activities should be applied to all companies in the supply chain. Second, to foster intrinsic motivation of gig workers, (1) autonomy needs should be met by allowing them to decide when and what they work, (2) competence needs should be met by developing and training algorithmic matching systems, and (3) relationship needs should be met by providing community services.