하이브리드 조직 생성에 있어서 해석과 번역 과정 탐구: 국내 사회적 기업가의 사회적 기업 구성과정을 중심으로

This study attempts to incorporate the theories of translation into the context of social innovation. Given that social entrepreneurs cope with the hybridity issues in their founding process, we postulate that self-definition of social enterprise (hereafter SE) (or social innovation through social enterprises) varies depending on how the social entrepreneurs understand the concept of hybridity, i.e. how the social values and economic values are simultaneously achieved in an organizational form. And we contend that the ways to understand the theoretical concept of hybridity (or more specifically the ontology of SE) are determined through how they process the information on hybridity, SE, and social innovation they receive from outside (which includes peers, governmental subsidiary programs, incumbents’ CSR programs which nurture SEs, ecosystems for social innovation, etc.). By taking the perspectives of interpretation and translation, we specify how the self-concept of social enterprise is socially constructed at the early phase of SE formation. Based on this idea, we conduct in-depth interviews of 23 SEs in South Korea to figure out how they establish their own hybridity. As a cross-validation for the social construction of hybrid organizations, we interviewed directors of organizations which provide education, incubation, and acceleration programs for (nascent) social entrepreneurs. Through the additional interviews, we further understand how the self-concept of hybridity from social entrepreneurs is constructed.