예술대 학생의 기업가정신이 창업의지를 매개하여 창업행동에 미치는 영향 - 조절된 창업지원프로그램의 매개효과를 중심으로 -

Subject research has focused on diversion of government policy for business startup by young people and changes of universities' business startup programs, especially to imply that government and universities' political movements are changing due to the acknowledgement for potentiality in the field of cultural arts. Also we have took notice in that research for business foundation is improving with students of college of arts those become main subjects to the art startup policies, by focusing on art business foundation in research perspective. Therefore, we have done quantitative test for relationship between business foundation behavior of art major students, with entrepreneurship, willing of business foundation and business foundation support program, with startup behavior that becomes essential factor to the for the business foundation procedure. It is to be observed if entrepreneurship willing of business foundation affect art major students' behavior for business startup significantly, and if business foundation support program shows mediated affect. As art students' positive perceptions on business foundation support program has led to more positive effect of entrepreneurship on willing of business foundation, while start-up behavior takes higher standard as wiling for the business foundation improves. To conclude, result of this research works has shown important features of business foundation support program to imply necessity of business moral education to strengthen college students' entrepreneurship and customized mentor support to strengthen willingness for the start-up, upgrading from existing short-termed financial support. But subject study had its limit to identify the established theoretical concept of art college students' entrepreneurship, and to secure more than 200 study subjects due to limitations of the range.