중년기의 탈모영향 요인 및 탈모완화 요인에 대한 연구

This study tested middle-aged women to determine how factors affecting hair loss and hair loss alleviation effects affect the perception of hair loss functional cosmetics. For this purpose, the validity and reliability of the measurement tool were verified using the SPSS 18.0 program on 406 questionnaires targeting adult men and women in their 40s or older from September 1 to September 15, 2023, and frequency analysis, factor analysis, and multiple regression were conducted. Analysis was conducted, and the research results are as follows. First, three sub-factors of hair loss factors were derived: endogenous, beauty habits, and dietary habits, and three factors for hair loss alleviation factors were derived: health care, treatment and hair care, and supplementary product use management. As a result of the analysis, in the group with high awareness of hair loss functional cosmetics, women showed a higher average value. In addition, the higher the awareness of hair loss functional cosmetics, the more relationships appeared among the endogenous factors among the hair loss influencing factors. As a result of examining the relationship between the awareness of hair loss functional cosmetics and the hair loss alleviation effect factors, treatment and hair care factors were found among the hair loss alleviation effect factors. and supplementary product use management factors were found to have an impact. Accordingly, through this study, it can be said that the higher the endogenous factor, the higher the awareness of hair loss functional cosmetics, and the results showed that using functional cosmetics has a positive effect on alleviating hair loss, so it is necessary to use effective professional products. It was confirmed that a solution was needed.