IP활용 창업성장 지원사업이 스타트업 경영성과에 미치는 영향 : 충청지역 수혜기업을 중심으로

Recent studies on startup performance show that the Intellectual Property Office's intellectual property support policy can have a positive impact on startup performance. This study focuses on analyzing the impact of startups on business performance through the Korean Intellectual Property Office's IP Utilization Startup Growth Support Project and verifying the effectiveness of this support project. In order to achieve the research purpose of this study, two hypotheses were established and an empirical analysis was conducted on the management performance of startups through intellectual property consulting for 65 companies that benefited from the IP utilization startup growth support project in the Chungcheong region. As a result of the analysis, it was confirmed that intellectual property consulting and the growth potential of startups had a positive (+) influence, and that intellectual property consulting and stability of startups had a positive (+) influence, and the business performance of startups. It was confirmed that the year of establishment, which is a control variable, has a positive influence on the relationship with . As a result, it was suggested that startups need a strategy to reduce risks that occur in the early stages of business by making efforts to implement a systematic management method with the help of experts until management is stabilized.