기업가 정신 교육을 위한 모의 창업 실습에서의 창업 성공 요인에 관한 탐색적 사례연구

In this study, the researcher explored the start-up success factors in the mock start-up practice for middle school entrepreneurship education, and through this, sought to find out effective support measures to achieve the educational goals. The study was designed as a multiple-case study and followed the research procedure of ‘theoretical replication’. The theoretical framework was formed through previous studies, and the first practice was conducted for two months with 36 initial participants under the theme of ‘○○ Cinema’, and the second practice was conducted for one month with 11 students under the theme of ‘Small Store in Our Town’. The ‘start-up’ success factors were found to include the entrepreneur (motivation, hobby or interest) factor and the start-up team (team collaboration capabilities) factor, and the start-up ‘success’ factors were found to include the customer and market (demand forecasting) factor and the management strategy (indirect experience, role model) factor, while the resource procurement (funds, physical environment) factor was not a key success factor. Based on the research results, specific class support measures were examined and a revised 5-step middle school entrepreneurship class model was newly proposed.