기회주도적 창업동기가 대학생 창업의도에 미치는 영향 : 창업효능감, 기업가적 역량의 매개효과

Recently, domestic universities have been offering various regular entrepreneurship courses and programs such as entrepreneurship clubs and mentoring activities. This study empirically analyzed whether opportunity-driven entrepreneurial motivation among university students in entrepreneurship courses and various entrepreneurship support programs actually influences entrepreneurial efficacy, entrepreneurial capacity, and entrepreneurial intention, as well as the mediating effects. The results of the study revealed that, first, opportunity-driven entrepreneurial motivation positively influenced both entrepreneurial efficacy and entrepreneurial capacity. Second, both entrepreneurial efficacy and entrepreneurial capacity positively influenced entrepreneurial intention. Third, entrepreneurial efficacy mediates the relationship between opportunity-driven entrepreneurial motivation and entrepreneurial intention, and entrepreneurial capacity also mediates the relationship between opportunity-driven entrepreneurial motivation and entrepreneurial intention. Based on these results, this study suggests that in order to increase entrepreneurial intention among college students, opportunity-driven entrepreneurial motivation must be discovered through diverse entrepreneurship education programs. Based on this, by innovating entrepreneurship education and providing sufficient direct support for various entrepreneurial activities, entrepreneurial efficacy and entrepreneurial capacity can be enhanced, further strengthening the entrepreneurial intention of young entrepreneurs.